BAD ADVERTISMENT

1. It is not believable. For example: Adverts that have scenes of real-life situations where dialogue is most often setup .

2. Lack of authenticity. For example: Adverts that takes focus off of products.

3. Too draggy. Example of good attention time period: 3-5 seconds for printed ads. 30 seconds for radio or televisions.

4. Not creative enough

5. False and misleading commercial

6. Violence and obscene